Let’s talk about AI—the dazzling, cutting-edge technology that’s reshaping everything, from curating your playlists to crafting binge-worthy show recommendations. (We’ll take Breaking Bad over Love Island, but thanks for the effort, algorithm!) And now, some claim it’s poised to replace human storytellers? Excuse us while we eagerly grab our cameras and keyboards to prove otherwise. […]

When Ochre, a rising artisanal spirits brand, approached us, they brought a creative challenge that spoke to the evolving landscape of consumer expectations. The alcohol and beverages industry had traditionally thrived on aspirational messaging, but today’s audience, especially Gen Z, demands authenticity, relatability, and a brand that aligns with their values.  Ochre’s goal was ambitious: […]

So, you’ve just come out of that meeting, huh? The one where someone said, “We need a brand video! It’ll be epic. Sales will soar, people will love us, we’ll go viral!” Cue the nods of agreement, the caffeine-fueled excitement, and then… crickets. What next? That’s where most brand video dreams come to a screeching […]

Number 1: Deadlines: Flexible in Theory, Brutal in Practice One moment, you’re confident there’s plenty of time; the next, the clock’s ticking, and the shot list hasn’t been read. Procrastination feels fun until the last-minute caffeine-fueled scramble reminds you it’s a cruel mistress. Sure, you’ll meet the deadline, but deep down, you’ll know all that […]

Many years ago when I decided to form a company that would tell stories of hope and make films for good I was told by a friend of mine - name the company after someone you love....

A pole-vaulting Giraffe named Shanmugam. An over eager burp who emphatically applauds your performance. Wolf whistles et all. A cup of Earl Grey tea who secretly enjoys strutting his stuff in a pink tutu....

The year was 1961. Henri Matisse’s final works were being displayed at the Museum of Modern Art in New York. One of his works included a painting he called ‘Le Bateau’ or The Boat. The The painting hung in the walls of the museum for 47 days....

Forget boring ads, branded films and videos are the new wave! What are they? Imagine connecting with your audience on a deeper level, telling your brand story in a way that sticks. That's the power of branded films and videos. Branded films and videos showcase a brand’s beliefs and goals through engaging stories, making your brand relatable,

What are Brand Films? Think mini-movies for your brand.  Brand films tell captivating stories that connect with your audience on an emotional level. They’re more than just commercials; they showcase your brand’s values and mission. Why Brand Films Work (in 5 Points!) Unforgettable Impact: Viewers retain 95% of a video message compared to just 10% […]

Ever skip commercials faster than you can say “cheesy sales pitch”? You’re not alone. Today’s audiences crave authenticity and connection. That’s where brand films step in, transforming boring ads into captivating mini-movies. Imagine this: Instead of a loud voice booming about features you don’t care about, you’re drawn into a heartwarming story about a group […]